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 Duration 14 hours

Course Outline

Introduction to AI in the Journalistic Sphere

  • The role of AI in the modern digital newsroom.
  • An overview of generative AI and large language models.
  • Exploration of use cases and international trends.

AI Tools for Journalistic Writing

  • Generating headlines and adapting tone.
  • Drafting articles and summarizing content with AI assistance.
  • Prompt engineering techniques tailored for news content.

AI in Research, Fact-Checking, and Editorial Integrity

  • Leveraging AI to verify facts and identify misinformation.
  • Detecting bias and calibrating tone.
  • Proposing improvements and maintaining stylistic consistency.

Automating Newsroom Workflows

  • Automating transcription, subtitling, and translation processes.
  • Tagging, enriching metadata, and clustering content.
  • Implementing AI-driven news personalization and recommendation systems.

Ethical Considerations and Editorial Oversight

  • Ensuring transparency, authorship, and human-in-the-loop protocols.
  • Developing editorial policies for AI-generated content.
  • Navigating regulatory frameworks and ensuring newsroom accountability.

Practical Lab: AI Content Generation Exercise

  • Writing and refining sample articles using ChatGPT.
  • Testing bias detection and editing tools.
  • Evaluating the quality difference between human-written and AI-assisted content.

Strategizing AI Integration in Journalistic Workflows

  • Designing hybrid pipelines that combine human and AI capabilities.
  • Overseeing editorial review and compliance processes.
  • Selecting tools, managing subscriptions, and planning implementation strategies.

Recap and Future Directions

Requirements

  • Foundational knowledge of journalistic writing principles and editorial processes.
  • Experience with standard digital publishing platforms.
  • A general curiosity regarding AI-assisted tools and their ethical implications.

Target Audience

  • Journalists and editors.
  • Content strategists and newsroom leadership.
  • Specialists in media innovation.

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