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Duration 14 hours
Course Outline
Introduction to Looker Studio
- Overview of Looker Studio and its capabilities.
- Key concepts explained: metrics, dimensions, and data sources.
- Guided tour of the Looker Studio interface.
Connecting to Data Sources
- Review of supported data sources.
- Integration with Google Analytics, Google Sheets, and other platforms.
- Troubleshooting common connection challenges.
Creating Your First Dashboard
- Adding and configuring visual elements: tables, charts, and scorecards.
- Applying filters, date ranges, and drilldown features.
- Structuring layouts and formatting dashboards.
Data Visualization Made Easy
- Best practices for effective data presentation.
- Utilizing color, labels, and text to enhance clarity.
- Merging multiple data sources into a single report.
Customizing and Sharing Reports
- Developing user-specific views through filters and permissions.
- Exporting, embedding, and publishing dashboards.
- Collaborating with team members on dashboard development.
Final Project: Building a Business Dashboard
- Constructing a dashboard for a practical business scenario.
- Incorporating advanced visualizations and interactive features.
- Presentation of the final dashboard to peers or instructors.
Summary and Next Steps
Requirements
- Familiarity with basic spreadsheet tools (e.g., Microsoft Excel or Google Sheets).
- Comprehension of fundamental data concepts (e.g., metrics, dimensions).
Target Audience
- Business analysts
- Marketing professionals
- Small business owners
- Individuals new to data visualization and reporting