Get in Touch
 Duration 24 hours

Course Outline

Foundations of Persuasive Communication

  • Defining persuasive communication
  • The psychological mechanisms of persuasion
  • The interplay of emotions and logic in influencing others
  • Identifying common obstacles to effective persuasion

Strategies and Techniques

  • Core principles of persuasion (ethos, pathos, logos)
  • Crafting messages for maximum impact
  • Leveraging storytelling and metaphors for engagement
  • Establishing credibility and trust

Nonverbal Communication: The Power of Body Language

  • The significance of gestures, posture, and facial expressions
  • The role of eye contact in building influence
  • Techniques for mirroring and matching to build rapport
  • Enhancing persuasion through voice modulation and tone

Persuasive Communication in Professional Settings

  • Influencing colleagues, clients, and stakeholders
  • Addressing objections and managing resistance
  • Strategies for negotiation and conflict resolution
  • Effective communication during meetings and presentations

Practical Workshop and Evaluation

  • Group activities: Applying persuasion in realistic scenarios
  • Role-playing exercises and feedback sessions
  • Final assessment of acquired knowledge

Conclusion and Recommended Actions

Requirements

  • Fundamental knowledge of communication basics
  • Practical experience in professional or business settings

Target Audience

  • Corporate professionals
  • Sales and marketing personnel
  • Managers and team supervisors
  • Public speakers and trainers

Number of participants


Price per participant

Testimonials (2)

Upcoming Courses

Related Categories